http://smstextnews.disqus.com/Daily news and opinion for 250,000 industry executives and mobile fanaticsenWed, 03 Dec 2008 05:34:48 -0000http://www.mobileindustryreview.com/2008/12/we_eat_tonight_boys_.html#comment-4143252And who said banner advertising on mobile wouldn't work! ;-)<br><br>It's case studies like these that are destroying confidence in mobile advertising, the model is just wrong. Once we work out how to get a true advertising model on mobile, then we will see the cash. Until then I guess you have a new contributor to the office coffee fund.<br><br>Thanks for sharing Ewan.ScottStonhamWed, 03 Dec 2008 05:34:48 -0000http://www.mobileindustryreview.com/2008/12/we_eat_tonight_boys_.html#comment-4138341Drinks are on you Ewan! :)rickycTue, 02 Dec 2008 20:50:19 -0000