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Pirates of the Caribbean goes mobile with Hypertag

Started by Ewan · 1 year ago

Link: Netimperative - Hypertag takes Pirates of the Caribbean campaign mobile

Disney have teamed up with marketing company Hypertag to promote their new Pirates of the Caribbean video game using bluetooth in bars and pubs around London.
Hypertags are short-range wireless devices which send information to mobile phones via Bluetooth. A user activates the Bluetooth on their […] ... Continue reading »

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