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Magnet Harlequin launches Mr Bean ‘snap happy’ mobile campaign

Started by Ewan · 1 year ago

Link: Netimperative - Mr Bean gets ‘snap happy’ mobile campaign

Magnet Harlequin’s mobile division, headed up by Scott Seaborn, has created a new solution called Snap Happy, which makes use of the film posters nationwide.

When the consumer sees a Mr Bean poster with the Snap Happy logo, they take a picture of  the  poster using their mobile phone and send [...] ... Continue reading »

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