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First Look: O2’s Bluebook

Started by Ewan · 1 year ago

I managed to miss most of the launch coverage of O2’s new combined backup and blogging platform ‘Bluebook‘ (technically a re-launch, as another service had existed under that name previously), but spotted the beautiful advert on TV and decided to try it out.
The marketing majors on the backup feature - all your text and picture […] ... Continue reading »

3 comments

  • You posted this article in March, here I am in September and I'm having the same issue you describe, whereby none of my text messages seem to be getting stored in Bluebook. It's a shame because O2 could really do some interesting stuff with this service, but as it is, it seems to be a whole lot of hype over substance.
  • That's a real shame!
  • Newbay does dish-out some of the worst mobile software...but does manage to create a lot of hype....They do seem to have a good marketing team....

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