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- Thanks Ewan for sharing with us. sextxt gives you accurate answers when you need them... all in the time it takes to send and receive a text message. sextxt SMS messages give you quick answers to...
- No, haven't even got a N97 for me yet. Maybe December... Gave him a 3600 Slide I won in a Nokia contest for journalists
- Good to hear from you Meraj. I'm willing to bet it wasn't a Nokia N97 that you gave to your father?
- <grin> I'd be amazed if Nokia was considering anything like this, Nige.
- Here's what I posted over on All About Symbian (who <a href=http://www.allaboutsymbian.com/news/item/10018_Nokia_Should_Lock_Up_Ovi_Store.php>picked up the post</a> -- complete with...
Mobile Industry Review
Daily news and opinion for 250,000 industry executives and mobile fanatics
200,000 members in one year of going live, Blyk has added 100,000 since April this year.
Impressive figures, but the figure I would be much interested is how many of those users have topped up their account!
Still they are getting good response rates 25 percent of those who receive ads ... Continue reading »
Impressive figures, but the figure I would be much interested is how many of those users have topped up their account!
Still they are getting good response rates 25 percent of those who receive ads ... Continue reading »
9 months ago
9 months ago
Fancy doing us an overview post, Patryk?
9 months ago
However if you mean an overview of 36,6's offer or experiences with it, then it won't be a problem, Ewan. I can always dig out my trusty 6310i and get a 36,6 SIM for it.
9 months ago
I would be more interested to compare the ROI on Blyk versus every single other mobile advertising channel.
Not to bias toward Blyk but to see whether this relevance and targeting thing has an effect.
I suspect it does - due to which it is interesting to think about whether effective mobile advertising will be found in permission based direct marketing.
I suspect it will - so much so that I would wager the 'year of mobile advertising' will come when this logic is followed by the components of the value chain - most of whom are currently staring a dozens of balls in the air wondering which one to catch.
Right Answer: the ones which centre around permission, preference and the safeguarding of privacy.
Wrong answer: the ones which centre around assumption, inference and the abuse of people's information.
We have a slight issue in that the 2nd one is so much easier to understand and implement - but I hope that doesn't justify it as a productive model.
9 months ago