DISQUS

Mobile Industry Review: Asda gets cheaper than Ikea

  • Ben Smith · 1 year ago
    Interesting background: Asda is owned and operated by Wal Mart.
  • David Carrington · 1 year ago
    4p! Wow that's really impressive. The guy next to me pays 12p for texts with Virgin PAYG.

    *edit*

    Since Asda charge double for the first 3 minutes and first 3 texts each day, you're better off with Ikea if your usage is less than 25 minutes and 15 texts per day.
  • Constantine · 1 year ago
    give customers the illusion of choice, but at the end of the day it's the same back end. smart.
  • Ricky Chotai · 1 year ago
    I must say ikea have come in and shook up the pay as you go market, now all we need is the same to happen to post pay users.