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AdMob goes live with market-changing FREE mobile analytics

Started by Ewan · 1 year ago

You have to hand it to AdMob. They really do know what they’re doing in terms of delivery. First, they’ve delivered a scalable, workable advertising platform that anyone and their granny can use to generate revenue (or attract visitors) via the mobile platform. (Here at SMS Text News we use AdMob on [...] ... Continue reading »

2 comments

  • Ahhh it's nice to be a market leader and have imitators try and keep up, imitation truly is the sincerest form of flattery.

    Being first to market in October last year we are in a position that since having launched Amethon Mobile Analytics there have been 6 other vendors who have now launched mobile analytics applications in one form or another.

    They all have their strengths and weaknesses (check out an independent review by Bryson Meunier of Resolution Media http://www.brysonmeunier.com/the-mobile-seo-s-g... if you want a list of vendors).

    It’s important to point out that Amethon are still the only vendor to use Wireline Capture – so we see 100% of the traffic from the cellular phone browsers to the mobile content webservers, importantly this also means that there is no additional ‘weight’ added to the content pages through the use of page tags or pixel beacons which whilst not an issue on desktop analytics is a heavy burden on limited mobile bandwidth.

    It's great to have more competition from Admob but as was discussed at the New York Mobile Monday panel earlier this week the real issue with using an advertisers networks analytics is you are then stuck with their interface. You are tied to relying on their platform to tell you how much money you spent.

    It's a great solution when it's free but free always has strings in one form or another.

    If you want a truly independent view on what's happening with your mobile content come over and check out www.Amethon.com



    Regards,
    Dean Collins
    www.Amethon.com
    Dean.Collins@Amethon.com
    Phone: +1 646-240-4043
  • i am als member of admob and really admob have paved way to success.its real time analytics as well as geo stats are really useful. i have read comment from amethon's dean collins well really nice service but for people like me it is better to have free service only ....

    http://www.seo-strategies.org

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